Digipack- Editing

Front cover of digipack;

After the focus group i decided to choose the second photo as this seemed successful and the group agreed it was the best one for what I'm doing. 

I decided to edit it on photoshop as this seemed the best equipment to get the most professional photo.

For the editing of my photo i starting off with the simple cropping of the photo to make sure i had the frame correct and that everything that was in the photo was meant to be there. I then used the 'matte' effect which created a white circle around the image and put up brightness in order to achieve the look of innocence to link into the metaphor of fairy tales in my music video. When adding the text i wanted a simple but elegant font to carry on the theme and to be simplistic which i believe can create the most effective album cover.  For my final editing i needed to make the shape of the picture a square so that it would fit into the case perfectly.

I believe this ties in with the forms and conventions of a female mainstream pop artist, as it displays the artist on the front cover looking perfectly for example their skin tone etc. It is very bright and pretty which attracts the target audience teenagers.

Back cover of digipack;

For the back cover i wanted to keep this simple and light colours like white for example. This is because i wanted to put a picture of a fairy tale story book on the back which will be bright and colourful and will take all the attention. I then need to add a bar code and the record label logos to make it look professional. And of course I need to add her song names including a feature of 'airplanes' (my music video)